10 Gamer Packs: Ready-Made Creator Networks for Every Brand Brief
The hardest part of creator marketing has never been finding one good creator. It's finding a hundred of the right ones, briefing them, contracting them, paying them and measuring them, all before the launch date.
That's why we built Gamer Packs: curated networks of creators, put together around how brands actually buy. Each pack can be activated as one campaign, under one contract, and bought per view like any other media. Here are ten.
1. Top-10 Games 100
100 gamers across YouTube's ten most-watched games: one creator with around 10 million subscribers, ten with around a million each, and 89 rising creators below that. One campaign covers every major gaming culture, from BGMI to Minecraft.
Best for: brands that want mass young reach without picking a single game. Sold on CPM or CPV.
2. Football 50
50 creators playing EA Sports FC, India's football game. Football fandom in India is young, urban and growing, and this pack delivers it every match night.
Best for: FMCG, QSR and fashion brands with a sports angle.
3. Girl Gamers 100
100 women gamers whose streams already include a get-ready-with-me ritual before they go live. 44% of India's gamers are women (DemandSage, 2026), and most media plans still miss them.
Best for: beauty, fashion and personal care.
Regional language builds trust that subtitles can't.
4. South India 100
100 gamers across five southern states, streaming in Tamil, Telugu, Kannada and Malayalam. Regional language builds trust that subtitles can't.
Best for: regional launches and brands growing in the south.
5. PC Gamers 100
100 creators with high-end PC setups and audiences that care about specs.
Best for: endemic brands such as laptops, processors, peripherals and consoles.
6. Cricket 100
100 cricket YouTubers, from analysts to fan creators. For brands that find IPL broadcast spots too expensive and too cluttered, this is a seat in the cricket conversation all year round.
Best for: any brand that wants cricket fandom without the broadcast price tag.
The hardest part of creator marketing has never been finding one good creator.
7. Gen Alpha 100
Minecraft and Roblox creators whose audiences include India's youngest gamers.
Best for: confectionery, snacks and family brands. Every campaign goes through a policy check first, in line with ASCI's guidelines on advertising to children.
8. Male Gamers 100
Creators with predominantly male, adult audiences.
Best for: men's grooming and sexual wellness brands that are restricted on mainstream ad platforms. Every campaign goes through a policy check first.
9. Game Launch 500
500 video-game players for publishers launching or testing a new title. Fast, wide trial across India's gaming community in a single push.
Best for: game publishers and studios.
10. Bharat 100: Tier 2 and Tier 3
100 gamers from India's smaller cities, streaming in Hindi and regional languages. 60% of India's gamers live in Tier 2 and Tier 3 cities (Flixpress; Mordor Intelligence, 2025), and many brands' next million customers are there too.
Best for: mass FMCG, two-wheelers, telecom, fintech and brands expanding beyond the metros.
How packs work
Curated: built from StreamO's creator database and kept current by our gaming team.
One contract: one brief, one dashboard, one payout system across every creator in the pack.
Bought like media: priced per view, the way brands already buy Meta and Google.
Mix and match: combine packs, for example Girl Gamers and South India for a regional beauty launch.
Sources
StreamO Business Plan, October 2026 (packs 1 to 9)
DemandSage, Online Gaming India Statistics 2026; Flixpress; Mordor Intelligence, India Gaming Market 2025 to 2026 (as cited in StreamO Masterclass Module 2)