MAKE BATA COOL AGAIN
Bata ran creator-led gaming livestreams with StreamO to build brand relevance: 100 creators, 13000+ brand insertions, 2Mn+ impressions, 1.0% CTR.
The story
For Bata, creators took viewers on store walkthroughs and live shopping journeys, with offers to drive footfall.
Read the full story: From Look to Cart: Why Fashion and Beauty Brands Should Show Up on Gaming StreamsThe campaign
- 100
- Creators
- 13000+
- Insertions
- 2Mn+
- Impressions
- 1.0%
- CTR
- 100%
- VTR
StreamO campaign data.