AMPLIFY KNORR X SQUID GAME COLLAB
Knorr ran creator-led gaming livestreams with StreamO to own a cultural moment: 98 creators, 12000+ brand insertions, 4Mn+ impressions, 1.3% CTR.
The story
Our award-winning Knorr x Squid Game campaign recorded an 11% lift in awareness and a 28% lift in purchase intent.
Read the full story: Brand Lift, Explained Simply: What Livestream Campaigns Actually Do to Awareness and IntentThe campaign
- 98
- Creators
- 12000+
- Insertions
- 4Mn+
- Impressions
- 1.3%
- CTR
- 100%
- VTR
StreamO campaign data.